ROYAL CHEF SECRET TELEVISION COMMERCIAL 2016

BACKGROUND

Royal rice wanted to make a 60 seconds commercial that featured the famous American Airlines chef, Maneet Chauhan. The concept was to use a Celebrity Chef’s Industrial kitchen as a background for the shoot.

IDEA

Video Houze team successfully did the Production for Royal Basmati Rice in Nashville, USA in April 2016. Our team comprising of David Anil Sharma, Archita Khosla and Nathan flew to Nashville for this shoot.
There was a one day recce and two full days of shoot; The first day of shoot took place in Nashville in Maneet’s industrial kitchen. The second day of shoot was in Mumbai; all the stock food shots/close up shots were captured there.
The shoot in Nashville was a one full day shoot (12 hours). The crew involved for this shoot included a Director, Producer, Art Director, DOP, Direction Assistants, Camera assistants, Grip, Gaffer, Sound Recordist, Production Assistants, Make up artist.
We organized the DOP and camera crew to fly in from LA. For this commercial, our DOP used a Red Epic and Panther. Also in terms of lighting we wanted to achieve dimly lit shots so that we expose very little of the surrounding areas. Our focus was on Maneet and some of the restaurant shots. We also arranged for all props that were required during the shoot.

ROYAL CHEF SECRET TELEVISION COMMERCIAL 2016 - Video

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